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One of the biggest misconceptions in luxury real estate is that buyers pay the highest premiums for the biggest homes. In reality, today's luxury buyers are often willing to pay substantially more for characteristics that cannot easily be recreated. Square footage can be added. Kitchens can be remodeled. Finishes can be upgraded. Privacy, views, exceptional settings, and truly unique locations are much harder to replicate. As Bend's luxury market continues to evolve, understanding what buyers value most can help explain why certain properties command premium prices while others struggle to generate the same level of interest.
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